Yesterday, we filmed at N. C. State for the ongoing partnership between the ACC and the United Way. The United Way’s tagline—Live United—inspired me to write a series of commercials based around a literal representation of that concept. There was a lot of fun split screen action, using matched camera techniques to mash up a 6’7 football player with a 3’something 5-year-old boy. Here’s when Joe and Ricky first met. As you can see, they kinda liked each other.