N.C. State Football: Live United

Posted by Tina on July 27, 2012

Yesterday, we filmed at N. C. State for the ongoing partnership between the ACC and the United Way. The United Way’s tagline—Live United—inspired me to write a series of commercials based around a literal representation of that concept. There was a lot of fun split screen action, using matched camera techniques to mash up a 6’7 football player with a 3’something 5-year-old boy. Here’s when Joe and Ricky first met. As you can see, they kinda liked each other.